Author Archives: Bruce Bloom

Business cards: Don’t just give ’em out — collect ’em

In a post here a while back, I focused on the marketing power of business cards. The card you hand out today can end up in someone’s Rolodex, and make new business for you months or even years from now. … Continue reading

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New business strategy: be an expert

Back in the Stone Age, when businesses first discovered computing, and computers were the size of refrigerators, software was suddenly a hot item. Not only was good software scarce, ad and promotion agencies that understood computer systems well enough to … Continue reading

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Online moneymaking schemes: scam city

A long time ago, P.T. Barnum said, “There’s a sucker born every minute.” Well, they’re still being born, and there are still plenty of scam artists ready and able to take their money. For every hopeful entrepreneur sitting at his … Continue reading

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