Category Archives: Business Opportunities

Analyze your customer base

If you have a comprehensive list of your customers (and you should have, if you don’t already), you have the basis for discovering what traits many of them have in common. Are they self-employed, sophisticated, big spenders, cost-conscious, brand conscious? … Continue reading

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Success: destination or journey?

It’s not unusual for a small business entrepreneur to settle into a nice, warm, comfortable rut after a few years. He’s been through the tough start-up period, and now it’s clear that his business really does sustain itself. Unless something … Continue reading

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Online moneymaking schemes: scam city

A long time ago, P.T. Barnum said, “There’s a sucker born every minute.” Well, they’re still being born, and there are still plenty of scam artists ready and able to take their money. For every hopeful entrepreneur sitting at his … Continue reading

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