Choose a category
- Analyze your customer base
- Superior to your competitors? Then charge more
- Never stop marketing
- Encourage complaints
- Success: destination or journey?
- How much should you pay yourself?
- Trade show protocol: Don’t sit down
- Dangerous myth: Cut price and increase sales volume
- Keep an eye on your cash flow
- Buy your computer system from a single supplier
GOING INTO BUSINESS FOR YOURSELF?
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Tag Archives: advertising slogans
If, as King Solomon maintained, there is no new thing under the sun, please don’t tell the advertising boys and girls. They’re convinced that new things are advancing over the horizon in an unending cascade, filling the marketplace with, well, … Continue reading