Tag Archives: brochures

What makes your customers tick?

That is, what do they believe, and what do they want? Many marketers build their marketing programs by starting with what they’re selling — products and services which they ask prospective customers to buy. They believe if customers understand the … Continue reading

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Multi-use ‘Slim Jim’ brochure

It’s a multi-use slender brochure printed on an 8-1/2 by 11 inch size paper or cover stock, folded twice to become an 8-1/2 by 3-3/4 inch (vertical), with six panels. It’s a good size for a handout. It fits in … Continue reading

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Send ad preprints, not reprints

Many companies get extra mileage from their print advertising by sending ad reprints to their customers and prospects. It’s a smart way to make sure your ads get seen by the people who are most important to you. An even … Continue reading

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