Tag Archives: creative advertising ideas

Strong design is important

It’s the layout of your ad for newspapers and magazines that draws attention to your message, puts the elements of your advertisement in logical order so it’s clear to readers, and communicates a sense of style. Unless you’re an experienced … Continue reading

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Remnant ad space at deep discount

Many newspapers and magazines have remnant space for sale. This is leftover unsold space that must either be sold or filled with public service announcements, or “house” ads, which produce no income at all. To avoid a total loss on … Continue reading

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Advertising to young people

The sad truth is that young people don’t read. Newspaper and magazine advertising doesn’t reach them in any significant way. The most efficient way to reach teens is with appropriate radio stations, and with appropriate TV programs. To reach younger … Continue reading

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