Tag Archives: premiums

How to get more action at your trade show booth

Encourage customers and new prospects to stop by at your trade show booth by simply inviting them. For many shows, the promoters of the show can supply you with a mailing list of pre-registered attendees.  A brief letter of invitation … Continue reading

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Giveaways: no more cheap pens

If you need a giveaway promotional item, stay away from the low end. Don’t choose an item just because it’s cheap. It’s better to give nothing than to hand over a junky ball-point pen, or similar stuff. Why? Because it … Continue reading

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